For many snow lovers, a night spent in unique accommodation is simply a childhood dream... but some inventive architects are turning these fantasies into ski-holiday reality. All around the world, from luxury ice hotels and mountain chalets to cosy cabins and awesome treehouses, we’ve uncovered 10 of the most amazing, unique snow lodgings in the world.
Read MoreSeason passes are the most convenient way to experience the ski season down under and usually offer the best value if you intend to hit the slopes regularly. To help you make this your most epic season ever, we’ve compiled the best snow deals for season passes at the biggest ski resorts around Australia and New Zealand.
Read MoreJen made her first foray into the exciting world of heli-skiing with Tsugiake Kogen in the Hakuba Valley and shared the best moments of her trip with us. Check out her cool pics and find out what it's really like to go heli-skiing in Japan.
Read MoreThe mountain is one of the few places you can wear intense contrasting colours and hear praise instead of sniggers. From changing moods to making new friends, here are ten reasons why your day in the snow can be more enjoyable and Instagram-worthy with fresh, vibrant outdoor clothing.
Read MorePure Brandz eco-friendly winter clothing allows you to explore the world with a pure conscience, knowing you're wearing the best apparel from its inception to its ultimate recycling.
Read MoreAs skiers and snowboarders, we are constantly shifting stance and body angles, applying pressure to different areas of our winter clothing; especially around the joints. Regular winter jackets are usually too heavy, too bulky, and don’t offer the range of motion or robustness required to fully enjoy winter activities. Without the proper flexibility...
Read MoreSkiing, snowboarding, climbing, snowshoeing, and all the other snow sports you love are all about having the right winter clothing. The solution is a lightweight, breathable, and 100% windproof garment from Pure Brandz that combats the effects of wind chill and lets moisture evaporate from the inside out; a welcome, refreshing feeling when your only focus should be enjoying yourself on the hill.
Read MoreIs an outdoor jacket’s waterproof rating really that important? Strong winds add more pressure, heavy falls into the snow add more pressure, body size and weight add more pressure. Suddenly that 20K gear doesn’t feel so dry. That’s when you’ll wish you had a higher level of waterproof protection...
Read MoreRECCO® technology makes you searchable to professional rescuers in the event of an avalanche accident. The technology is utilized by 700+ rescue organizations worldwide to assist in the efficient location of burials. That’s why we added RECCO® reflectors to our entire range of Pure Snow and Pure Mountain jackets and pants.
Read MoreThis is the third and final post in our series reviewing The Little Things – a non-profit snowboard movie/documentary project by professional snowboarder Marie-France Roy and directed by filmmaker Darcy Turenne. So far we’ve covered inspirational stories from Marie-France Roy, Jeremy Jones and POW, and the David Suzuki Foundation. We’ll wrap up our review by shining the spotlight on some of the other riders in the movie and their commendable efforts.
Read MoreIn case you haven’t heard, the Austrian Alps have had a banging start to the winter season with reports of 3-feet of snowfall. And they want everyone to know how well the resorts in Austria stack up to the more popular resorts in France with this fun infographic. WARNING: It may throw a spanner into your travel plans!
Read MoreThis post is the second in our series of posts reviewing The Little Things – a non-profit snowboard movie/documentary project by professional snowboarder Marie-France Roy and directed by filmmaker Darcy Turenne. This time round the focus is on the well-known influential rider, Jeremy Jones, and award-winning scientist and environmental activist, David Suzuki.
Read MoreThe folks at PlanetSKI have got us chomping at the bit to get our skis on and hit the slopes with shots of snow on the hills around Europe and North America. Some places have already attracted their first skiers while others have fired up their snow cannons and will be ready to welcome skiers and snowboarders very soon.
Read MoreWe got behind Samsung and supplied them with a new set of Pure Snow jackets for their big event ‘Samsung in the Snow’ 2014. The electronics giant approached us earlier this year to address their winter uniform needs with top-quality, stylish jackets that only Pure Brandz could provide. We made sure they were well equipped for their big event.
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Kicking off her ambassador role with a fun-filled trip to New Zealand, Amber Wyatt has partnered with Pure Brandz to share her experiences with fellow adventure seekers around the world. We sat down with Amber to learn a little more about her and why she feels Pure Brandz represents her style…
Read MoreWe are extremely excited to announce that the fun, adventurous, and multi-talented Amber Wyatt has come on board as an ambassador for Pure Brandz. A self-proclaimed traveller at heart, Amber is partnering with Pure Brandz to engage with fellow outdoor enthusiasts while sporting the world's best waterproof, breathable & windproof outerwear...
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